Registering a Trademark in Indonesia:
How To Protect Your Business
Registering a Trademark in Indonesia: How To Protect Your Business
In this day and age, a brands identity is paramount to its success; therefore, protecting your brand, logo or catchphrase should be a priority to all new businesses; which is why more and more businesses are beginning to protect their business identity, by applying for a Trademark!
What is a Trademark?
According to the Indonesia Law of Trademark Number 20 Year 2016, the meaning of Trademark is a brand which used on goods traded by someone or some people collectively agreed or legal entity to differentiate with other. Generally, Trademark registration to protects names, words, slogan and symbols that identify a business and for distinguishes from others brand. Protecting trademarks is an investment in customer goodwill, leading to greater customer satisfaction and higher sales.
Upon your trademark has been registered, you will be able to use ® symbol and another common symbol associated with trade mark is ™ in order to demonstrate the products and enforceable by law. It also serves as notice to competitors that you are serious about protecting your trademark rights. Registering your trademark grants you protection and the exclusive right to use your trademark in connection to the products and services for which you have registered in a determined country or territory. The trademark application is to be submitted to the Directorate General of Intellectual Property Rights, Ministry of Law and Human Rights of the Republic of Indonesia.
Advantages of Trademark Registration
- Protect against registration of similar marks.
- Discourages others to using similar trademark
- Serves as evidence of the validity and exclusive ownership of Trademark
- Grants the right to use the ® symbol when the mark is used for the goods and services listed in the registration
- To provide facilitating protection of the trademarks as business expands
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